HUGGIES ADS
Huggies has a huge portfolio of products. Sometimes they like to tell people about some of the nicer features of their products. Sometimes they asked me to help come up with a cheeky way to introduce those features. Here are some examples I like.
MY ROLE: Creative Lead, Art Director
Creative Director: Kerry Mellor
Art Director (Pure & Natural): Tracy Flynn Kubert
Copywriters: Lisa Burdige (ACD), David Augustyn, Barbara Newman
Creative Director: Kerry Mellor
Art Director (Pure & Natural): Tracy Flynn Kubert
Copywriters: Lisa Burdige (ACD), David Augustyn, Barbara Newman