The Idea
The path to financial security can be tough to navigate — especially when you’re just starting to sift through all the options. Nationwide asked us to create an interactive tool designed to help new and prospective customers cut through overwhelming financial options. By choosing the relevant snapshots, you can Zoom In on what’s important and get financial advice based on your specific personal needs and goals.
MY ROLE: Art Director

Creative Director: Melinda Williams Reiss
Copywriter: Lisa Burdige
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